Is your brand getting the new – and not necessarily improved – Google treatment?

published on August 24, 2010 in SEO & PPC

Are the new Google results really helping their users? Google announced last Friday that they were testing displaying a higher number of results from a single domain on brand related searches.Instead of the usual 2 results max. per domain, people are now seeing a lot more pages from the same domain on the first page [...]

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Link-building: site trust, page relevancy, link position, anchor text

published on July 2, 2010 in SEO & PPC

Accountant link building 101: what you need to knowAlthough this article is aimed specifically at accountants, the principles below apply to any website. Incoming links, also called inbound links or backlinks, are links from other websites to yours. They are currently the main “off-page” (external to your site) ranking factor used by search engines such [...]

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Thesis: how to remove multiple categories from your homepage

published on May 27, 2010 in Blogging

May 27, 2010

Here is a quick tutorial on how to modify your Thesis theme (WordPress framework) in order to remove one or more categories from appearing on your blog homepage.For those who don’t know much about the Thesis custom_functions.php file, WordPress hooks, and how to retrieve category ids from the database, here is a quick summary.custom_functions.phpPHP file [...]

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Bing says goodbye to META description as a ranking factor

published on April 30, 2010 in SEO & PPC

April 30, 2010

Stop worrying about meta tags as a ranking factors. When Yahoo announced, last October, that they were no longer using the meta keywords tag, scores of SEO went back to their old test pages to see what was what and try to prove them wrong.As it turned out, Yahoo did make a mistake, they were [...]

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How to secure your WordPress wp-admin folder

published on April 19, 2010 in Blogging

April 19, 2010

Simple step to secure the wp-admin directory Security should be high in everybody’s mind when running WordPress as blog software. Although vulnerabilities are usually quickly fixed, the open-source nature of the code makes it easier for would-be hackers to find flaws.The risk of having to re-install a breached installation should encourage anyone to take the [...]

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How to make your website or blog faster and keep visitors – and Google – happy

published on April 16, 2010 in Blogging,SEO & PPC

April 16, 2010

Learn how to speed up your website Last friday saw the announcement that speed was now officially a raking factor in Google’s algorithm. For most websites, improving their loading time is straightforward: they can start by compressing images and pages, caching static elements and combining and minifying CSS and Javascript. This is what I will [...]

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Some fun – SEO style – with Google Youtube Search Stories

published on April 15, 2010 in Miscellaneous

April 15, 2010

Google now lets you create videos similar to the ad they showed during the 2010 Super Bowl. It’s all done in the Youtube search stories channel.Why not give it a try!Black Hat SEO learning curveWhite Hat SEO learning curvesubscribe

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It’s official: your website speed is now a ranking factor in Google’s algorithm

published on April 14, 2010 in SEO & PPC

April 14, 2010

Fast websites rewarded with better Google rankings.Back in November 2009, Matt Cutts, currently heading Google’s Webspam team, hinted that speed could be taken into consideration when they assess a site.Well, it’s now official: website speed has become one of the 200+ factors Google uses when ranking websites on their result pages. Matt Cutts discuss this [...]

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Twitter do’s and don’ts: 14 DON’Ts to avoid losing your hard-earned Twitter followers

published on April 12, 2010 in Social Media

April 12, 2010

Don’t make these 14 Twitter mistakes and keep your followers happy. Keeping your followers happy and earning new ones is an easy task. Just make sure you do not commit any of the 14 mistakes below, and that you check out the 16 Twitter do’s.Don’t follow / unfollow / follow people in the hope that [...]

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Twitter do’s and don’ts: 16 DO’s to get the most out of Twitter

published on April 9, 2010 in Social Media

April 9, 2010

16 Twitter DO’s to get the most out of the social media phenomenon.Twitter can be a great tool to drive visitors to your website or to spread an interesting offer or message. Make sure you follow the 16 tips below, and read the 14 Twitter don’ts, in order to get the most out of it.Do [...]

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